Category: Centerfirst
Two Pharma Sales Skills That Have the Highest Correlation with Positive HCP Sentiment

After monitoring tens of thousands of interactions between pharma sales reps and HCPs, our team at Centerfirst saw a huge opportunity to identify the top two leading indicators of sales success. These leading indicators help pharma companies adjust their sales …

Leading Pharma Contact Centers Put Patients First During COVID-19

In any time of crisis, contact centers become the centerpiece of communication with patients. This has been amplified by COVID-19, especially as interactions that may have taken place in person are now directed to contact centers. In fact, according to …

What Our PharmaVOICE 100 Award Means for the Future of the Patient Experience

In the July-August digital edition of their official magazine, PharmaVOICE released their list of the most influential people in the life sciences industry.

Why Pay for Call Quality Monitoring If You’re Getting It for Free?

A friend once told me, “Nothing is free, but some things are included.”   In 1989, Hampton Inn was struggling financially and decided to begin including a free breakfast with a value-priced room. This decision reversed the brand’s destiny, and …

Every Contact Matters

Every Contact Matters is not only our tagline, but it’s at the heart of our foundation and our foundation is our employees. In 2016, we started the Every Contact Matters (“ECM”) Award to recognize those individuals that contniue to go …